The Nuclear Option

Replacing a founder-CEO is brutal. But sometimes necessary.

Warning Signs

  • Company consistently misses targets
  • Team morale collapses
  • CEO stops listening to feedback
  • Board loses confidence

The Process

  1. Try coaching first
  2. Set clear milestones
  3. If they miss them, act fast
  4. Have replacement ready

The Aftermath

It's always messy. The founder may leave entirely. The team may fracture.

But if the company is dying, you have no choice.


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